Community Management
Social Media is more than a marketing buzzword. It represents a significant change in the way you can communicate with your customers, because now encouraging a meaningful reciprocal conversation with your audience is as important as getting them to pay attention in the first place. But how do you set the ball rolling? How do you encourage audience engagement whilst managing potentially difficult situations?
Community Management is the practical implementation of your social media objectives. Whether its launching a new brand's social media strategies with a period of co-community management, enabling staff to build confidence whilst still having full support & mentoring or providing analysis or training, we have a wealth of hands-on practical experience.
At Powershift, we believe using social media for business should
- provide measurable return on investment
- keep resource and overhead to a minimum
- integrate with all existing marketing efforts
- provide maximum visibility in the search engines
If you are interested in social media to launch, grow or consolidate your business, please get in touch
Social Media Strategy & Planning
Social Media Monitoring
Social Media Marketing
Social Media Policy
Social Media Content Strategy
Social Media Campaigns
Social Media for Customer Service
Social Media Optimisation
Social Media Measurement
Social Media Community Management
Social Media Competitor Analysis
Online PR
Crisis Management
Social Media Training
Social Media & its relevance to your sector
Each organisation's approach to social media differs based on the market, the audience and competitor activity. We undertake a comprehensive view of your business challenges, internally and within the wider sector and propose innovative solutions to help you reach your...
moreSocial Media Content Strategy & Recommendations
Building on our SEO work and content strategy, we will provide you with a social media content strategy that integrates all of your marketing efforts and defines roles and responsibilities for social media activity.
moreSocial Media Metrics & Reporting Setup
Like any business effort, sound return on investment is our key driver. We will work with you to define key performance indicators and ensure we have implemented the necessary analytics to measure your social media marketing activities.
moreSocial Media Monitoring
Ongoing social media monitoring will be key to understanding shifts in the market as social media continues to grow and spread as a legitimate marketing channel.
moreSocial Media Community Management
Success in social media is dependent on a number of factors. Timing, temporal relevance, content authority, tone of voice and message all affect your customer’s perception of your brand online.
more“
Powershift have given our company an incomparable level of customer service and commercial insight into the online market space, we would recommend them to anyone looking to grow their online revenues/increase ROI’s, increase online brand awareness or to help build and implement a social media presence
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Eurodiet UK
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The more that social is utilised by companies and brands, large and small, the more it becomes apparent that far from being a panacea for online marketing, its in fact more of a magnifying glass which highlights and amplifies shoddy customer service. So what can you do to make sure that your communities dont become a ticking timebomb of negative sentiment?...
