Technology & Development

Whether it's our groundbreaking video platform, app development or a website, a love of innovative and useful technology is at the heart of everything Powershift do.

The Powershift Online Video Platform

A complete management system for publishing, reporting, sharing and adding value to video

Video is an essential part of the way all business is conducted online. As knowledge transfer becomes vital to how organisations communicate internally and externally,

video offers an unrivalled ability to communicate both complex ideas, pitches and presentations as well as simple tasks and procedures, quickly and in a way people are comfortable with.

As a direct marketing medium, the most successful online sales businesses have learnt that if you ant customers to buy, you have to give them enough knowledge to make a reasoned decision. Video is the key weapon in the online marketer’s arsenal and with the Powershift Platform you can not only manage and publish high quality video, you can continually add value to it with our unique feature set.

Create your own knowledge engines

Collected, targetted video in a Powershift TV station can quickly become a powerful Knowledge Engine for your business. With the Powershift Platform it is easy to create stand alone or embedded single purpose TV stations using your own or third party video. These TV stations can be created and deployed in hours, and can be sindicated to empower whole networks of customers, members or suppliers.

Unique, powerful features
Easy to use
Scaleable and secure
Integrates with existing systems
End to end service
Full support and training packages

The Powershift platform features a unique Network application which enables you to deploy additional TV stations ( up to 1 million ) to be embedded in resellers, customers, members or stakeholders websites, or created as their own sites with their own domain names.

Video content you have created or aggregated can immediately be played out through thousands of ‘Network’ sites and managed centrally. A perfect solution for manufacturers looking to maximise the use of product video. Associations can benefit by empowering their members to show important video through their websites.

Bu making it once and using it many times, online video communication delivers real ROI for all types of organisations, businesses and government bodies.

Let the Network upload and manage video too

Part of the value of the Powershift Network application is that if required the deployed TV stations can be individually managed - your customers, resellers or members, in fact whoever you’ve given access to can upload and manage their own content while using all the content that is made available centrally.

True Interactive Shopping TV

Add to the Powershift network our ‘Products’ component and you can create full interactive shopping sites  with a full PayPal facility ( or your preferred payment gateway ) - and then deploy to your resellers, customers or affiliates!

True networked business is the 21st century way to empower your customers.

With the Powershift Platform anyone can create powerful interactive TV experiences.

Video is a powerful online tool in it’s own right. Nothing is as effective as communicating ideas and information in a short space of time...until now!

With the Powershift platform, you can now add to the visual power of video by including full interactivity in your video programming. Without the need for technical or design skills,. you can add graphics with embedded links to your videos. You can add pop-up chapters in the video window on longer videos, so viewers can see what’s coming up or jump to different sections of the film.

You can even create Pathways through your video content, creating a truly tailored and personalised journey through your video content.

If you want to collect data on viewers, only allow access to videos certain users or even lock a video beyond a certain point until a viewer has registered, you can simply set up the required service - a registration form appears in front of the film, and on completion of the form, the viewer’s name is logged, the video content is immediately unlocked and the viewer continues to view. All the details are stored in the administration system and can be exported into your CRM.